A website that feels like your business.

Your website should reflect what makes your business yours. Whether you're starting from scratch or improving what you already have, I build and optimize custom WordPress and Shopify websites that look great, perform well, and help your business grow.

Explore My Work Start A Project

const site = build({
  design: 'thoughtful',
  code: 'custom',
  seo: 'built in'
});

const insights = learnFrom(site);

export default improve(site, insights);

WordPress
React
Next.js
JavaScript
TypeScript
PHP
Tailwind CSS
Vercel
Github
VS Code

Take a look at what I've been building.

VIEW ALL PROJECTS

Exclusively HBCU

A complete Shopify website redesign focused on creating a modern shopping experience that celebrates HBCU culture while supporting merchandise, subscription boxes, and school fundraising initiatives.

Shopify · JavaScript · Tailwind CSS

Beulah Missionary Baptist Church

Beulah needed a website that could welcome new visitors and keep its church family connected. I brought its service times, ministries, events, and online worship into one place, with clear ways to plan a visit or get in touch. The result gives people a feel for the church before they walk through the doors.

WordPress · ACF · PHP · Tailwind CSS · Vercel · NextJS

Joy & Hope Residential Facilities

Joy & Hope needed a website that felt warm and easy to understand, especially for people looking for support. I built a responsive site that explains the care they provide and helps visitors find their next step, whether that’s getting in touch or referring a client. The design keeps the focus on the people behind the services.

WordPress · ACF · PHP · JavaScript · Tailwind CSS

A developer who cares about the details.

I’m Eric, a web developer with seven years of experience building websites that look good, work well, and are easy to keep up to date. I mostly work with WordPress, creating custom sites and tools that make life easier for the people managing them. I’ve also developed email campaigns for a range of brands.

I also have experience in SEO and digital marketing analytics. That’s made me think more about what happens after a site goes live: how people find it, how they use it, and where it could work better. I like bringing both sides together to build websites that look good and do their job.

TECHNICAL EXPERTISE

Frontend

HTML5
CSS3
JavaScript (ES6+)
React
Next.js
Tailwind CSS

CMS & Platforms

WordPress
ACF (Advanced Custom Fields)
WPGraphQL
Shopify

Integrations

REST APIs
GraphQL
GA4
Google Tag Manager

Tools

Git & GitHub
VS Code
Dreamweaver
Figma
WP Engine
Vercel
Hostinger

Notes from behind the build.

Practical tips, how-to guides, and thoughts on building better websites.

View all articles

Laptop displaying a purple revenue dashboard with line and bar charts.

Analytics November 3, 2026

How to Track Website Leads in GA4 Beyond Traffic

Traffic tells you people arrived. Lead tracking helps you understand what happened next. Here’s how to connect GA4 reports to meaningful website inquiries.

Read article